Manage projects, activate NPD and drive strategy with exciting, premium products
Company with iconic brands with the capacity to drive marketing campains
About Our Client
Griffin's is an iconic household name that has an established, successful history within the FMCG space in New Zealand. After 150 years of building a reputation for producing quality food with a strong connection to New Zealand communities it comes as no surprise that the company direction is strongly focussed on sustainability, balanced nutrition, sodium reduction and reduced packaging and waste. Griffin's are looking to bring on and develop top level talent to engage on their journey to create amazing food products that continue to be at the forefront of their respective categories for many years to come. When compared to many other New Zealand FMCG companies Griffin's is unique in that there is true end-to-end marketing from ideation through to the campaigns that they take to market.
Reporting into the Marketing Manager for Biscuits & Crackers you will be responsible for growing the category, with a strong focus on assisting with step change innovation. You will work with the innovation, category and agency teams on end to end marketing and the creation of new products. The role will be heavily future focussed in terms of bringing new products to the market as well as a high degree of project management. You will have a high level of energy and enthusiasm as well as having a passion and affinity for food. Within the role you will bring campaigns and categories to life through your ability to sell a story and take people on a journey. Griffin's are invested in becoming more visible in market and exciting New Zealanders with their campaigns. You will have the opportunity to create a real difference and to go in to a role that is all encompassing, rather than just activation.
The Successful Applicant
The successful person for the Brand Manager position will ideally have:
- A track record of outstanding results in Brand Management or Assistant Brand Management
- Ideally have a tertiary qualification with a Marketing endorsement
- Ability to build meaningful internal and external relationships with key stakeholders
- Commercially savvy with a drive for exceeding targets
- High energy and a real passion for food
- Ability to execute efficient project management
- Proven track record in successful NPD execution
What's on Offer
This is an opportunity to join an iconic company in a role that is crucial in the implementation of the activation plan. With a modern, Ellerslie based office and flexible working hours this is a role that ticks all the boxes in terms of portfolio brand strength, developmental opportunities and scope for further growth. Griffin's has a relaxed and collaborative culture which fosters success and there is a real opportunity for progression within the business and broader marketing team.